About

Who is Jared Guynes?

I'm the guy who talked a stadium into letting thousands of people shoot foam at each other, and then kept doing it for ten years.

I live in Rockwall, Texas. In 2019 I won the first Nerf Ultra Championship, which is the credential that got me onto Season 6 of The Floor on FOX. I've set four Guinness World Records. I run Jared's Epic Blaster Battle, which has filled four different NFL stadiums 16 separate times. And I spend an unreasonable amount of my life thinking about flinging foam.

None of that was a career plan. It was a car forum in 2005, then a birthday party that got out of hand, then a tornado came through the next town over and I needed a way to raise money fast.

Jared Guynes standing full length in the bright floral shirt and rainbow trainers he wears on The Floor
The Floor Season 6 set, with the hundred contestants standing on the lit grid under the show's screen

On The Floor

I can't tell you my category yet

Every contestant this season won something first, and what each of us is actually playing for stays under wraps until our episode airs. So you will have to watch. What I can tell you is the title that got me in the door: I won the first Nerf Ultra Championship in New York in October 2019, beating Aaron Esser and Frank Cooper in a sudden-death final. I am apparently very good at hitting a target with foam.

Jared Guynes in a tie-dye shirt on a flight, grinning at the camera

The day job

Marketing consulting and paid ads

The actual job is marketing consulting and paid ads management, which I run through J2 Consulting. I also teach a class on ads and audience building to small business owners over at learnwithjared.com, and I speak at events, mostly about world records and chasing an absurd idea until it works.

The blaster battles are a hobby that got completely out of hand.

Jared Guynes holding the Guinness World Records 2019 book

How it adds up

Four of them, so far

The first was the toy pistol fight in 2016, with 2,289 people on the field at AT&T Stadium. After that came a 250-car Nissan parade, then 438 car windows tinted inside eight hours, then 796 drones spelling out a sentence over North Richland Hills.

Once you understand how a record attempt actually works, and how much of it is evidence and stewards and counting that has to hold up afterwards, you start seeing them everywhere.

Before the foam

How I got here

Jared Guynes on stage with Vanilla Ice at his crowdfunded thirtieth birthday party in 2014

2005 to 2014

A car forum, then a party that got out of hand

I started RiceKiller.com in 2005 after buying a 1999 Camaro SS. It became a car community of twenty thousand people and some of the biggest meets in Texas, and Monster Energy ended up sponsoring the car.

In 2014 I crowdfunded a ninety-thousand-dollar thirtieth birthday party with Vanilla Ice and a DeLorean, which a Dallas blog called me a name over.

Jared Guynes holding up the Guinness World Records certificate on the field at AT&T Stadium in 2016

December 2015

Then a tornado came through

Tornadoes went through Rowlett and Garland, a few minutes from my street, and took houses off their foundations. The first blaster battle was supposed to be a one-off fundraiser for that.

Two thousand two hundred and eighty-nine people showed up and it turned out to be a world record.

NewsNation covering Jared Guynes giving his father the restored 1967 Camaro he sold before Jared was born

2024

The Camaro he sold for diaper money

I gave my dad back the 1967 Camaro he sold the year I was born. I'd spent three years restoring it in secret.

Good Morning America and CBS both ran it, which is still the strangest sentence in this paragraph.

Keep up

Everything happens on the socials first

Blaster battle dates, records, whatever I've talked a stadium into next. More than 300,000 people follow along, and these are the real accounts.